All social networks change over time, which is easily explained as the behavior of their customers is also changing, and social networks try to change their designs and priorities. In other words, what worked yesterday might not work today. However, the experts recommendations will definitely allow companies to maintain their social networks correctly and according …
How to Work in Social Networks and What to Look For? Read More »
Nowadays, almost all well-known social networks reduce the organic reach of business pages and communities. What does it mean? If you place a post on your business page without paid promotion, then no more than 10% of subscribers will see it, that is, those who definitely like your page. Many marketers believe that this figure …
This is an advertising targeted only to certain people. The settings for targeted advertising allow you to show ads or posts not to everyone, but only to specific categories and groups of people selected by the advertiser for certain criteria. These signs should be determined based on the portrait of your target audience and its …
Facebook is the largest social network in the world and has more than 2.6 billion users as of April 2020. Studies note that during a pandemic, the number of users and hours spent on this social network increased relatively. What opportunity does Facebook provide for tourism? You can show your ads and share your organization …
Facebook for Museums, Hotels, Visit Centers and Travel Agencies. Read More »
Instagram is the largest social network in the world with over 1 billion monthly visitors. Instagram has a lot in common with Facebook, as Facebook completely owns Instagram. According to Similarweb.com, it is one of the five most visited sites in the world. Studies note that during the pandemic, the number of users and hours …
YouTube is the largest video hosting with some social network and search engine attributes, and it has over 2 billion monthly users. As of July 14, 2020, YouTube is the second most visited website after Google. What opportunities does YouTube provide for the travel business? You can show your products and services directly to users …
A website in general is a representation of your company or organization on the Internet. Therefore, it must be flawless both in terms of design and from the technical side. The design should be entrusted to professionals or use ready-made templates. In any case, your target audience should like the appearance of your site, and …
What Should the Website of a Travel Agency, Museum, Hotel or Visit Center Look Like. Read More »
Own website is simply necessary for any company, especially a tourist one, as tourist services market is increasingly moving towards online. Now a company without website does not inspire confidence. In addition, website is necessary for continuous communication with a potential client. You don’t need to hire a highly paid specialist to have your own …
As we said in the previous lesson, you don’t have to hire programmers and designers to create a site. Some modern Content Management Systems (CMS) and various builders allow you to create sites without programming knowledge. But some computer skills are still required. At least you need to be able to work with a text …
The next popular site builder we want to talk about is called Tilda Publishing, or simply Tilda. You don’t need to be a programmer to work in this builder either. It’s easy enough to create a simple site. The main principle is building a site from ready-made blocks; there are more than 450 of them …
